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Monthly Package
MARKETING MOMENTUM
Ongoing strategy, visibility, accountability & support.
WHAT’S ACTUALLY INCLUDED?
Most marketing packages come with a long list of services but don't really explain what you're getting or how those services help your business grow.
The Marketing Momentum Package is designed to provide ongoing strategy, visibility, accountability, and support from a dedicated marketing partner who helps keep your marketing moving forward and aligned with your business goals.
Below is a detailed breakdown of what's included and how each service contributes to your overall growth strategy.
MARKETING STRATEGY & OVERSIGHT
I act as your dedicated marketing manager, helping ensure all marketing efforts are aligned, consistent, and focused on your business goals.
Ongoing marketing guidance and recommendations
Helping prioritize marketing initiatives based on available budget and business goals
Identifying gaps in current marketing efforts
Campaign planning and strategy
Monitoring opportunities for growth
MONTHLY STRATEGY & REVIEW CHECK-IN
(via email or phone, as preferred) Every month we'll review what's working, what's not, and what opportunities exist moving forward.
Marketing performance review
Goal alignment and planning
Recommendations for future marketing efforts
Current campaign discussion
Upcoming promotions and seasonal opportunities
GOOGLE BUSINESS PROFILE MANAGEMENT & OPTIMIZATION
Your Google Business Profile is one of the most important visibility tools available to local businesses.
Services include:
Profile optimization and maintenance
Photo management and updates
Service and business information updates
Offer and promotion postings
Monitoring profile performance
Local visibility recommendations
WEEKLY GOOGLE BUSINESS PROFILE CONTENT & UPDATES
Consistent activity helps keep your business visible and relevant.
Weekly posts
Seasonal messaging
Community involvement updates
Promotional content
Service highlights
Educational content when appropriate
REVIEW & REPUTATION MANAGEMENT
Online reviews play a major role in customer trust and decision-making.
Review monitoring
Review growth strategy
Notification of negative reviews requiring attention
Reputation recommendations
Customer review acquisition suggestions
Recommendations for improving online reputation
MONTHLY EMAIL MARKETING CAMPAIGN
Stay connected with existing customers through professionally designed email campaigns.
Promotions
Maintenance recommendations
Business updates
Seasonal reminders
Community events
Customer retention messaging
MONTHLY TEXT MARKETING CAMPAIGN
Short, effective messaging designed to drive engagement and customer action.
Promotions
Seasonal campaigns
Customer appreciation messages
Appointment reminders
Service reminders
MONTHLY PROMOTIONAL CAMPAIGN DEVELOPMENT
I develop coordinated marketing campaigns designed to create consistency across all customer touchpoints.
Seasonal promotions
Customer retention initiatives
Business milestone campaigns
Service-focused campaigns
Community-based promotions
SPECIALS & OFFER PLANNING
Not all promotions attract the right customers. I help develop offers that support your business goals while attracting higher-quality customers.
Promotional recommendations
Seasonal campaign planning
Retention-focused incentives
Offer development
Service-specific promotions
DIRECT MAIL OVERSIGHT, ROUTING & PEN REPORT REVIEW
When direct mail is part of your marketing strategy, I work directly with vendors to help ensure campaigns stay on track.
Vendor coordination
Penetration report review
Performance discussion and recommendations
Routing recommendations
Campaign oversight
VENDOR MANAGEMENT & COORDINATION
I serve as a point of contact between your business and your marketing vendors, helping ensure projects stay on track and communication stays organized. Let me take this off your plate so you can focus on running the business.
Website providers
Advertising vendors
Print vendors
Direct mail companies
SEO providers
Other approved marketing partners
WEBSITE VISIBILITY RECOMMENDATIONS
Your website should do more than simply exist — it needs to build trust, answer customer questions, and make it easy for potential customers to take the next step. I provide ongoing recommendations to help improve visibility, strengthen messaging, and ensure your website works seamlessly alongside your Google Business Profile, social media, email marketing, and other customer touchpoints.
Website content recommendations
User experience suggestions
Conversion improvement ideas
Visibility improvement opportunities
SEO, GEO & AI visibility recommendations
Service page recommendations
LOCAL SEARCH VISIBILITY RECOMMENDATIONS
Local search visibility plays a major role in helping customers discover your business when they're actively searching for the products and services you offer. I provide ongoing recommendations designed to strengthen your visibility across traditional search, local search, and AI-powered search platforms.
Google visibility recommendations
AI search readiness recommendations
Search presence improvement opportunities
Local SEO recommendations
Competitive visibility observations
MONTHLY MARKETING PERFORMANCE REPORT, ANALYSIS & RECOMMENDATIONS
Every month you'll receive a performance summary designed to help you understand what's working and where opportunities exist.
Google Business Profile performance
Email campaign performance
Review & reputation metrics
Marketing recommendations moving forward
Website traffic & engagement
Text campaign performance
Campaign activity summaries
QUARTERLY MARKETING PLANNING
Every quarter we'll step back and evaluate the bigger picture.
Reviewing overall performance
Evaluating campaign effectiveness
Planning upcoming quarterly initiatives
Identifying growth opportunities
Adjusting priorities as needed
YOUR MARKETING PARTNER
The Marketing Momentum Package is designed for business owners who want more than marketing tasks checked off a list. It's for those who want a dedicated marketing partner helping keep strategy, visibility, communication, and growth moving forward consistently while they focus on running the business.